By Ellen Finkelstein

Add a QR code to your PowerPoint

What’s a QR code?
A QR code is a square image — usually black and white — that works something like a barcode that you see on products in a store. The code contains a link, usually to a URL. Then you use a QR reader app on a smart phone, which scans the QR code and displays the URL as a link, so you can visit the page. A QR code can also lead to text, a phone number or SMS (texting).

Why would a presenter want a QR code?
Do you put your website’s URL on your first and last slides? Email address? Twitter name? A QR code is just another way of letting people connect with you. A QR code is a connection between offline (your presentation) and online but it has a technological connection that text on your slide doesn’t have — people with a QR reader on their smart phone can capture your URL without having to write it down.

How to create a QR code
There are several free services that create QR codes for you. Some have paid versions that offer more features, such as analytics to help you keep track of how many people are using your QR code. Here are a couple of free services:

The procedure is pretty simple. You may have a few options but basically you enter the URL and download the image. You can use that image anywhere. Here’s a QR code that I created with GoQR.me that links to my e-store. I set this one to be 200×200 pixels.

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This post is excerpted with the permission of PowerPoint Tips.

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